Počet záznamov: 1
Perception of supplied furniture and its innovation by slovak customers
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$a 10.17423/afx.2022.64.1.10 $2 DOI 100 $a 20220503d m y0sloc0103 ba 101 0-
$a eng 102 $a SK 200 1-
$a Perception of supplied furniture and its innovation by slovak customers $f Erika Loučanová, Miriam Olšiaková, Hubert Paluš 215 $c Tab. 320 $a Lit. 330 $a The paper deals with the perception of the supplied furniture and its innovation by Slovak customers. The Kano model as the primary method for identifying the preferences in furniture purchase by Slovak customers is used. The expectations and demands of customers for furniture utility are defined by this model and the specific product characteristics regarding the customer requirements are identified. Quality and design are mandatory requirements in the case of furniture, and the fulfilment of ergonomic furniture parameters and providing the related services belong to attractive ones. Intelligent furniture solutions and the provision of innovative services for customers (e.g., servitization) are adapting furniture innovations on the Slovak market, which represents an equally great potential for furniture retailers when customers attract. These results can be an important impetus for companies to create furniture sales strategies and identify trends for the subsequent adoption of improvements and innovations of selected services and products to meet customer requirements. 463 -1
$1 001 sldk_un_cat*0114510 $1 011 $a 1336-3824 $1 200 1 $a Acta Facultatis Xylologiae Zvolen $e vedecký časopis Drevárskej fakulty $v Vol. 64, no. 1 (2022), s. 113-121 $1 210 $a Zvolen $c Technická univerzita vo Zvolene $d 2022 610 1-
$9 sldk_un_auth*h001032 $a nábytok $X furniture 610 1-
$9 sldk_un_auth*h015672 $a inovácie $X innovations 610 1-
$9 sldk_un_auth*0030952 $a Kano model $X Kano model 675 $a 684.4 $v 1. stred. $z slo 675 $a 005.591.6 $v 1. stred. $z slo 700 -1
$3 sldk_un_auth*p0050677 $a Loučanová $b Erika $f 1980- $p TUZDFMOS $4 070 $T Katedra marketingu, obchodu a svetového lesníctva 701 -1
$3 sldk_un_auth*p0049495 $a Olšiaková $b Miriam $f 1978- $p TUZDFMOS $4 070 $T Katedra marketingu, obchodu a svetového lesníctva 701 -1
$3 sldk_un_auth*p0018273 $a Paluš $b Hubert $f 1972- $p TUZDFMOS $4 070 $T Katedra marketingu, obchodu a svetového lesníctva 801 -0
$a SK $b ZV001 $c 20220503 $g AACR2 856 4-
$u https://df.tuzvo.sk/sites/default/files/10-01-22_0_0_0_1.pdf
Počet záznamov: 1