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1.Comparing the application of management of target destinations at the regional and local level in Slovakia and the Czech Republic

Title	Comparing the application of management of target destinations at the regional and local level in Slovakia and the Czech Republic
Author info	Vanda Maráková, Miroslava Medveďová
Author	Maráková Vanda 1976- (80%) UMBEF01 - Katedra cestovného ruchu
Co-authors	Medveďová Miroslava 1989- (20%) UMBEF01 - Katedra cestovného ruchu
Source document	Trends of management in the contemporary society : international conference on management, Brno, June 9th - 10th 2016 : peer-reviewed conference proceedings. S. 239-242. - Brno : Mendelova univerzita, 2016 ; Trends of management in the contemporary society medzinárodná konferencia
Keywords	cestovný ruch - turizmus - tourism destinačný manažment - manažment cieľových miest - destination management tourism destination management
Language	English
Country	Czech Republic
systematics	338.48
Annotation	In tourist destinations, the complex tourism products which satisfy visitors are being formed with the participation of the public and private sector. Since this is a complex process, the management of the destination must be applied. The aim of this paper is to analyse the secondary data of the management activities of organizations in Slovakia and the Czech Republic and compare the application of destination management at the regional and local level in surveyed countries.
Public work category	AFC
No. of Archival Copy	37717
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xpca - PUBLIKAČNÁ ČINNOSŤ

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