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Strategické marketingové plánovanie rozvoja územia

  1. TitleStrategické marketingové plánovanie rozvoja územia
    Author infoAnna Vaňová
    Author Vaňová Anna 1965-
    Issue dataBanská Bystrica : Univerzita Mateja Bela, Ekonomická fakulta v spolupráci s OZ Ekonómia , 2009. - 138 s., 21 cm
    Issue1. vyd., dotlač
    Edition Studia oeconomica , 31
    ISBN80-8083-301-X
    NoteNa titul. liste rok vyd. 2006. - Bibliografia s. 120-128
    Keywords marketingové plánovanie - marketing planning   marketing územia - territory marketing  
    Form. Descr.učebnice vysokých škôl - textbooks (higher)
    LanguageSlovak
    CountrySlovak Republic
    systematics 339.138
    338.486.5
    (075.8)
    AnnotationRes. angl.
    URLPlný text dostupný vo Virtuálnej študovni UMB
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count33, currently available 8, at library only 25
    References (1) - PUBLIKAČNÁ ČINNOSŤ
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    283498Univerzita Mateja BelaDepartment of public economics and regional developmentIn-Library Use Only

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