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Social Marketing Orientation of Companies in Slovakia

  1. TitleSocial Marketing Orientation of Companies in Slovakia
    Author infoJanka Petrovičová
    Author Táborecká Petrovičová Janka 1979- (100%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Source documentÇağ Üniversitesi Sosyal Bilimler Dergisi. Vol. 6, no. 2 (2009), s. 12-24. - Mersín : Çağ Üniversitesi, 2009
    Keywords sociálny marketing - social marketing   orientácia   podniková analýza - analýza podniku - business analysis   výhody  
    LanguageEnglish
    CountryTurkey
    systematics 331
    Public work category ADE
    No. of Archival Copy17960
    Repercussion categoryCHAHAL, Hardeep - DANGWAL, Ramesh - RAINA, Swati. Antecedents and consequences of strategic green marketing orientation. In Journal of global responsibility. ISSN 2041-2568, 2014, vol. 5, no. 2, pp. 338-362.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    References (1) - PUBLIKAČNÁ ČINNOSŤ
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Number of the records: 1  

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