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Market strategies in Slovak and Austrian Tourism

  1. TitleMarket strategies in Slovak and Austrian Tourism
    Author infoAndrej Malachovský
    Author Malachovský Andrej 1974- (100%) UMBEF01 - Katedra cestovného ruchu
    Source documentCurrent Issues of Tourism Research. Roč. 2, č. 2 (2012), s. 39-48. - London : STS Science Centre, 2012
    Keywords cestovný ruch - turizmus - tourism   trhové stratégie   produkty cestovného ruchu - tourism products  
    Headings Geogr. Slovensko
    Rakúsko
    LanguageEnglish
    CountryGreat Britian
    systematics 338
    Public work category ADE
    No. of Archival Copy24330
    Repercussion category POMPUROVÁ, Kristína. Atraktívnosť Slovenska ako cieľovej krajiny cestovného ruchu z hľadiska potenciálneho dopytu obyvateľov V4. In Czech hospitality and tourism papers : hotelnictví, lázeňství, turismus. ISSN 1801-1535, 2013, roč. 9, č. 18, s. 33-47.
    ŠMARDOVÁ, Ľudmila. Slovak catering and hospitality businesses' perception of conditions for doing business and perspective during the economic decrease. In Tourism in Southern and Eastern Europe : 2nd international scientific conference "Crisis - a challenge of suistainable tourism development?", 15th-18th May 2013, Opatija, Croatia. Rijeka : University of Rijeka, 2013. ISSN 1848-4050, pp. 407-420.
    ELEXA, Ľuboš - ŠMARDOVÁ, Ľudmila. The main burdens of doing business perceived by family-owned hospitality enterprises in Slovakia. In Journal of enterpreneurship, management and innovation : a quarterly journal of Nowy Sacz School of business – National-Louis University. ISSN 2299-7075, 2013, vol. 9, no. 1, pp. 97-118.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    References (3) - PUBLIKAČNÁ ČINNOSŤ
Number of the records: 1  

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