Slovaks are tradicionalists

Number of the records: 1

Title	Slovaks are tradicionalists
Author info	Jaroslav Dado, Paula Pechova
Author	Ďaďo Jaroslav 1954- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Co-authors	Pechová Paula (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document	Marketing management in practice : papers from international scientific conference "Marketing on the international markets of commodities and services: global aspects", [Banská Bystrica, February 2012]. S. 20-31. - Banská Bystrica : Matej Bel University, 2012 / Ďaďo Jaroslav 1954- ; Musová Zdenka 1971- ; Marketing management in practice medzinárodná vedecká konferencia
Keywords	tradície - traditions kultúra - culture zákazníci - customers správanie behavior stratégie - strategies marketing
Language	English
Country	Slovak Republic
systematics	339.138
Public work category	AFD
No. of Archival Copy	24725
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xpca - PUBLIKAČNÁ ČINNOSŤ

article

Number of the records: 1