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Marketing orientation of manufacturing and trading businesses from foodstuff industry in Slovakia

  1. TitleMarketing orientation of manufacturing and trading businesses from foodstuff industry in Slovakia
    Author infoSimona Šályová, Janka Táborecká-Petrovičová
    Author Budinská Simona 1992- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Co-authors Táborecká Petrovičová Janka 1979- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Source document Economics and business management in the 21st century : zborník recenzovaných příspěvků, 3rd international scientific conference, 23rd-24th November 2016, Ostrava. S. 151-160. - Ostrava : VŠB - Technická univerzita Ostrava, 2016 ; Economics and business management in the 21st century medzinárodná vedecká konferencia
    Keywords marketingová orientácia   marketing orientation   výkonnosť podniku - podniková výkonnosť - industrial productivity - business performance   konkurenčné výhody - konkurenčná výhoda - competitive advantages   competitive advantages  
    LanguageEnglish
    CountryCzech Republic
    systematics 330
    Public work category AFC
    No. of Archival Copy37499
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    unrecognised

    unrecognised

Number of the records: 1  

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