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The image of an individual and society in contemporary marketing terminology

  1. TitleThe image of an individual and society in contemporary marketing terminology
    Author infoAnita Račáková
    Author Račáková Anita 1973- (100%) UMBFF17 - Katedra slovanských jazykov
    Source document Languages in V4 countries of contemporary Europe : languages as a means of expression and identity formation : proceedings of international scientific conference, Banská Bystrica 13. - 14. 9. 2016. S. 79-89. - Banská Bystrica : Vydavateľstvo Univerzity Mateja Bela - Belianum, 2016 / Čulenová Eva 1975- ; György Ladislav 1981- ; Harpáň Michal 1944- ; Olchowa Gabriela 1971- ; Languages in V4 countries of contemporary Europe, languages as a means of expression and identity formation internationale scientific conference
    Keywords identita - identity   cudzie jazyky - foreign languages   aktívny marketing  
    LanguageEnglish
    CountrySlovak Republic
    systematics 811.1/.8
    Public work category AFD
    No. of Archival Copy39613
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    unrecognised

    unrecognised

Number of the records: 1  

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