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National strategy for promotion of Russian universities in the world market of education services

  1. TitleNational strategy for promotion of Russian universities in the world market of education services
    Author infoNatalia Mushketova, Elizaveta Bydanova ... [et al.]
    Author Mushketova Natalia (34%)
    Co-authors Bydanova Elizaveta (33%)
    Rouet Gilles 1958- (33%) UMBPO03 - Katedra medzinárodných vzťahov a diplomacie
    Source document International Journal of Educational Management. Vol. 32, no. 1 (2017), pp. 46-56. - Bingley : Emerald Publishing Limited, 2017
    Keywords global markets   marketingové stratégie - marketing strategy   vzdelávacie inštitúcie - educational institutions   target groups   univerzity - universities   education services  
    Form. Descr.články - journal articles
    LanguageEnglish
    systematics 327
    URLLink na plný text Link na zdrojový dokument
    Public work category ADM
    No. of Archival Copy44661
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
    unrecognised

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Number of the records: 1  

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