Number of the records: 1  

Direct Marketing

  1. TitleDirect Marketing
    Subtitlestrategie, plánování, provedení
    Základní světové dílo o direct marketingu
    Author infoEdward Nash; z angl. orig. prel. Vilém Jungmann
    Author Nash Edward
    Another authors Jungmann Vilém (Translator)
    Issue dataPraha : Computer Press , 2003. - xxxiv, 604 s. : tab., 23 cm
    Issue1. vyd.
    Edition Ekonomie
    ISBN80-7226-838-4
    Keywords marketing   stratégie - strategies   plánovanie - planning  
    LanguageCzech
    CountryCzech Republic
    systematics 658.849.2
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count2, currently available 1, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    24932Univerzita Mateja BelaEconomic reading roomIn-Library Use Only
    387866Univerzita Mateja BelaDepartment of absent lending

Number of the records: 1  

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