Number of the records: 1  

Cultural heritage marketing

  1. TitleCultural heritage marketing
    Subtitlea relationship marketing approach to conservation services
    Author infoIzabella Parowicz
    Author Parowicz Izabella
    Issue dataCham, Switzerland : Palgrave Macmillan , 2019. - xvii, 158 s. : il., tab., 22 cm
    ISBN978-3-030-00286-2
    NoteBibliografické odkazy. Register
    Keywords manažment kultúry - cultural management   podnikanie - business - entrepreneurship   spoločenské vedy - social sciences   antropológia - anthropology   vzťahy so zákazníkmi - customer relations  
    Form. Descr.monografie - monographies
    LanguageEnglish
    CountrySwitzerland
    systematics 304.2/.4
    658.114
    30
    39+572
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    378589Univerzita Mateja BelaDepartment of Roman studiesIn-Library Use Only

Number of the records: 1  

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