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The illusion of choice

  1. TitleThe illusion of choice
    Subtitle16 1/2 psychological biases that influence what we buy
    Author infoRichard Shotton
    Author Shotton Richard
    Issue dataPetersfield, Hampshire : Harriman House , 2023. - ix, 206 s. : il., port., tab., 22 cm
    Issue1st ed.
    ISBN978-0-85719-974-4
    NoteBibliografia. Bibliografické odkazy. Register
    Keywords rozhodovanie - decision making   marketing   behaviorálny marketing - behavioral marketing   ekonomické správanie - economic behavior - economic behaviour   behaviorizmus - behaviorism  
    Form. Descr.monografie - monographies
    LanguageEnglish
    CountryGreat Britian
    systematics 005.311.6
    159.955.5
    339.138
    316.275
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    390329Univerzita Mateja BelaDepartment of public economics and regional developmentIn-Library Use Only
    The illusion of choice

Number of the records: 1  

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