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Handbook of research methods in consumer psychology

  1. TitleHandbook of research methods in consumer psychology
    Author infoedited by Frank R. Kardes, Paul M. Herr, and Norbert Schwarz
    Another authors Kardes Frank R. (Editor)
    Herr Paul M. (Editor)
    Schwarz Norbert E. (Editor)
    Issue dataNew York : Palgrave Macmillan , 2019. - 527 s. : il., tab., 25 cm
    Issue1st ed.
    ISBN978-0-8153-5298-3
    NoteBibliografické odkazy. Register
    Keywords spotrebitelia - consumers   spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour   psychológia - psychology  
    Form. Descr.príručky - handbooks
    LanguageEnglish
    CountryUnited States of America
    systematics 366-05
    366.1
    159.9
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    372785Univerzita Mateja BelaEconomic reading roomIn-Library Use Only

Number of the records: 1  

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