Number of the records: 1
Dual quality of products in Europe: a serious problem or a marketing opportunity?
Title Dual quality of products in Europe: a serious problem or a marketing opportunity? Author info Lenka Veselovská Author Veselovská Lenka 1987- (100%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
Source document Total Quality Management and Business Excellence. Vol. 33, no. 9-10 (2022), s. 1146-1163. - Abington : Routledge, 2022 Keywords kvalita produktov marketing Form. Descr. články - journal articles Language English Country Great Britian URL Link na plný text Public work category ADC No. of Archival Copy 51790 Repercussion category CAI, Jiajun - YU, Lixia. Dual path mechanism of promoting classical furniture and customer responses : from the perspective of empathy. In Frontiers in psychology. ISSN 1664-1078, 2022, vol. 13, art. no. 999631, pp. 1-11.
COLAMATTEO, Annarita - CASSIA, Fabio - SANSONE, Marcello. Dual quality and limits to international adaptation of product quality : development of a conceptual framework and research agenda. In Total quality management and business excellence. ISSN 1478-3363, 2023, vol. 34, no. 9-10, pp. 1243-1256.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika 
article
Number of the records: 1