Number of the records: 1
Strategic brand management
Title Strategic brand management Author info Richard Rosenbaum-Elliot, Larry Percy & Simon Pervan Author Rosenbaum-Elliot Richard
Co-authors Percy Larry
Pervan Simon
Issue data Oxford : Oxford University Press , 2011. - 303 s. : il., tab., 25 cm Issue 2nd ed. ISBN 978-0-19-956521-4 Note Bibliogr. s. 283-284. Reg. Keywords produktový manažment - product management strategické plánovanie - strategic planning Language English Country Great Britian systematics 005.21 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
book
Call number Location Sublocation Umiestnenie Info 328316 Univerzita Mateja Bela Department of tourism In-Library Use Only
Number of the records: 1