Advances in social media for travel, tourism and hospitality

Advances in social media for travel, tourism and hospitality : new perspectives, practice and cases ; edited by Marianna Sigala and Ulrike Gretzel. -- 1st paperback ed. -- Abingdon, Oxfordshire : Routledge, 2019. -- xviii, 329 s. : il., tab. ; 24 cm. -- (New directions in tourism analysis). -- Bibliografické odkazy. Register. -- ISBN 978-0-367-36916-3 (brož.)

1. cestovný ruch 2. sociálne aspekty 3. marketing cestovného ruchu 4. pohostinnosť 5. kolektívne monografie

I. Sigala, Marianna
II. Gretzel, Ulrike

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