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Title Hodnotenie finančnej výkonnosti webovej služby Airbnb Subtitle bakalárska práca Author info Lívia Littvová; školiteľ: Janka Grofčíková Author Littvová Lívia
Another authors Grofčíková Janka 1972- (Školiteľ (konzultant))
Corporation Univerzita Mateja Bela . Ekonomická fakulta . Katedra financií a účtovníctva , Banská Bystrica, Slovensko Issue data Banská Bystrica , 2023. - 55 s. Corporation keywords Airbnb (firma) - Airbnb (company)
Keywords finančná analýza - financial analysis finančná výkonnosť - financial performance finančné ukazovatele - financial indicators konkurenčné výhody - konkurenčná výhoda - competitive advantages Form. Descr. bakalárske práce - bachelor’s theses Language Slovak Country Slovak Republic systematics 657.41/.45 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xk - Kvalifikačné práce Copy count 1, currently available 0 
book
Title The competitive advantage of enterprises from the customer perspective Author info Vanda Maráková ... [et al.] Author Maráková Vanda 1976- (60%) UMBEF01 - Katedra cestovného ruchu
Co-authors Wolak-Tuzimek Anna (10%)
Lament Marzanna (10%)
Dzúriková Lenka 1993- (20%) UMBEF01 - Katedra cestovného ruchu
Source document E+M Ekonomie a Management. Roč. 26, č. 3 (2023), s. 158-175. - Liberec : Technická univerzita v Liberci, 2023 Keywords konkurencieschopnosť - competitiveness konkurenčné výhody - konkurenčná výhoda - competitive advantages podniky - business enterprises zákazníci - customers faktorová analýza Form. Descr. články - journal articles Language English Country Czech Republic Annotation The ability to achieve and maintain a competitive advantage in the long term is one of the most valuable abilities of a company in the modern economy. Companies strive to achieve a competitive advantage in order to be recognised by customers, which is expected to lead to increased revenues and profits. It is important to choose factors serving to achieve a competitive advantage. More desirable are factors that are difficult to copy by competitors and adapted to the opinions and needs of consumers. The aim of the article is to identify the sources of competitive advantage of enterprises in the opinion of consumers from Slovakia and Poland. The article analyses the literature on the subject and uses the methods of descriptive statistics and exploratory factor analysis (EFA). The analysis of the results is based on surveys conducted on a group of consumers from Slovakia and Poland using statistical software. A questionnaire assesses the importance of competitive factors utilised by companies. The obtained results confirm that quality is an important source of competitive advantage and country is a variable differentiating the selection of sources of competitive advantage. The research contributes to the ongoing scientific discussion, more specifically taking into account the consumer focus. To summarise, gaining a competitive advantage is a complex task influenced by a number of factors. To a large extent, they are related to the capacity for innovation, to the resources possessed, including human capital, and to the ability to respond to market needs and the use of marketing tools. The research contributes to the development of theories in the field of enterprise competitiveness, and its results can serve as recommendations for enterprise managers to identify the key sources of enterprises’ competitive advantage URL Link na plný text Public work category ADM No. of Archival Copy 53453 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika 
article
Title Ako malé spoločnosti súťažia s veľkými rivalmi: kľúčové prvky a konkurenčné výhody malých a stredných spoločností Par.title How do smaller companies compete with bigger rivals: the key elements advantages of SME Author info Nail Sariyev Author Sariyev Nail Manaf Oglu 1995- (100%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Mladá veda : medzinárodný vedecký časopis. Roč. 9, č. 2 (2021), s. 104-119. - Prešov : Vydavateľstvo UNIVERSUM-EU, 2021 Keywords malé a stredné podniky - malé a stredné podniky (MaSP) - small and medium-sized enterprises - small and medium-sized companies - small and medium enterprises stratégia konkurencieschopnosti - competitiveness strategy rivalita kľúčové koncepcie konkurenčné výhody - konkurenčná výhoda - competitive advantages Headings Geogr. Slovensko Form. Descr. články - journal articles Language English Country Slovak Republic Annotation One of the most crucial tasks for a new business is to identify and to develop a continuous competitive advantage. In case of joining the ordinary small niche, the process usually is different – more straightforward, moderate in rhythm and with common challenges. Coming up with a competitive advantage is required for small and medium-sized businesses performing in industries with many more existing competitors. Not all management units understand the importance and the role of such advantages in their strategy which in most cases ends up with business failures or even worse termination. All companies in the face of fierce competition and a rapidly changing situation should not only focus on the internal state of affairs in the company but also develop a long-term strategy that would allow them to keep up with the changes in their environment. Competitive advantage is both the basis on which a successful business is built and the main criterion for the selection of projects by successful investors. The purpose of this paper is to show which aspects may be used to develop recommendations on the formation of a strategy for ensuring the competitive advantages of a SMEs. URL Link na plný text Public work category ADF No. of Archival Copy 50096 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika article
Title Corporate environmental responsibility as a source of sustainable competitive advantage Author info Jana Hroncová Vicianová Author Hroncová Vicianová Jana 1985- (100%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Marketing identity : new changes, new challenges : conference proceedings from the annual international scientific conference "Marketing identity 2021: new changes, new challenges", Trnava 2021. S. 244-255. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2021 ; Marketing identity 2021: new changes, new challenges medzinárodná vedecká konferencia Keywords competitive advantages eko-inovácie - eco-innovations environmentálna zodpovednosť - environmental responsibility podniky - business enterprises environmental technologies Form. Descr. príspevky v zborníku - proceedings papers Language Slovak Country Slovak Republic Annotation Corporate environmental responsibility in business practice should focus mainly on limiting negative impacts on the environment, investing in environmental technologies and evaluating the environmental performance of the company. Within this context, it represents a constraint for many small and medium-sized enterprises, which represents an increased expenditure in its implementation, but on the other hand, it highlights the importance of ensuring sustainable management and, at the same time, brings economic effects in the form of increased efficiency and effectiveness of product production, growth in the competitiveness of the enterprise, employment, productivity and, ultimately, the financial performance of the enterprise, which can be considered as a source of sustainable competitive advantage. The article presents the results of its own research, analyses and evaluates the application of selected elements of environmental responsibility in small and medium-sized enterprises in Slovakia and identifies potential sources of competitive advantage for the enterprise. URL Link na plný text Public work category AFD No. of Archival Copy 51452 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ article
Title Corporate social responsibility as a source of competitive advantage in large enterprises Author info Vanda Maráková, Anna Wolak-Tuzimek, Zuzana Tučková Author Maráková Vanda 1976- (90%) UMBEF01 - Katedra cestovného ruchu
Co-authors Wolak-Tuzimek Anna (5%)
Tučková Zuzana (5%)
Source document Journal of Competitiveness : scientific journal from the field of management and economics. Vol. 13, no. 1 (2021), pp. 113-128. - Zlín : Univerzita Tomáše Bati ve Zlíně, 2021 Keywords spoločenská zodpovednosť podnikov - corporate social responsibility - CSR konkurencieschopnosť - competitiveness podniky cestovného ruchu - tourism enterprises konkurenčné výhody - konkurenčná výhoda - competitive advantages analýzy prieskumov Form. Descr. články - journal articles Language English Country Czech Republic Annotation The competitive advantage of enterprises in the conditions of market economy is not generated merely by ensuring high quality products and services. Therefore, in their strategies, they need to involve elements such as corporate social responsibility. The aim of the paper is to identify the key sources of competitive advantage of large enterprises. In the empirical research, the hypothesis has been tested to determine if the application of corporate social responsibility by enterprises has a statistically significant effect on gaining competitive advantage in the market. The hypothesis is verified on the basis of the authors' study of 253 large enterprises operating in Poland by means of exploratory factor analysis, the statistical method of reducing the number of classifying empirical variables, i.e. of discovering a structure in their interrelations. The procedure enabled the selection of the factors with the greatest statistical shares in explaining variability. To this end, the inp URL Link na plný text Link do databázy WoS Public work category ADC No. of Archival Copy 50189 Repercussion category RODRIGUEZ EUGENIO, Kelvin Ronaldo - GALLO APOLO, Jennifer Edith - GONZÁLEZ ILLESCAS, Mayiya Lisbeth - CARMENATE FUENTES, Luis Pastor. La responsabilidad social empresarial como estrategia de diferenciación de las empresas exportadoras. In INNOVA research journal. ISSN 2477-9024, 2021, vol. 6, no. 3, pp. 171-189.
MAROUSEK, Josef - TRAKAL, Lukas. Techno-economic analysis reveals the untapped potential of wood biochar. In Chemosphere. ISSN 0045-6535, 2022, vol. 291, art. no. 133000, pp.1-11.
STEFKO, Robert - GAVUROVA, Beata - OLEAROVA, Maria - BACIK, Radovan - NEBESKY, Lubomir. Extended model of mobile shopping acceptance : an empirical study of consumer behaviour. In E+M. Ekonomie a management. ISSN 1212-3609, 2023, vol. 26, no. 4, pp. 148-166.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika article
Title Vybrané aspekty konkurencieschopnosti podniku Subtitle diplomová práca Author info Lucia Králiková; školiteľ: Ján Kollár Author Králiková Lucia
Another authors Kollár Ján 1988- (Školiteľ (konzultant))
Corporation Univerzita Mateja Bela . Ekonomická fakulta . Katedra ekonómie , Banská Bystrica, Slovensko Issue data Banská Bystrica , 2020. - 75 s. Keywords konkurencieschopnosť - competitiveness konkurenčné výhody - konkurenčná výhoda - competitive advantages analýza PESTE - PESTE analysis Form. Descr. diplomové práce - master’s theses Language Slovak Country Slovak Republic systematics 330 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xk - Kvalifikačné práce Copy count 1, currently available 0, at library only 1 book
Title Konkurenčná stratégia a konkurenčná výhoda hotelov Subtitle diplomová práca Author info Nikola Grolmusová; školiteľ: Andrej Malachovský Author Grolmusová Nikola
Another authors Malachovský Andrej 1974- (Školiteľ (konzultant))
Corporation Univerzita Mateja Bela . Ekonomická fakulta . Katedra cestovného ruchu , Banská Bystrica, Slovensko Issue data Banská Bystrica , 2020. - 76 s. Keywords konkurenčné stratégie - competitive strategies konkurenčné výhody - konkurenčná výhoda - competitive advantages konkurencieschopnosť - competitiveness hotely - hotels Form. Descr. diplomové práce - master’s theses Language Slovak Country Slovak Republic systematics 640.412 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xk - Kvalifikačné práce Copy count 1, currently available 0, at library only 1 book
Title Analýza postavenia podniku na trhu Subtitle bakalárska práca Author info Richard Klena; školiteľ: Petra Cisková Author Klena Richard
Another authors Cisková Petra 1994- (Školiteľ (konzultant))
Corporation Univerzita Mateja Bela . Ekonomická fakulta . Katedra financií a účtovníctva , Banská Bystrica, Slovensko Issue data Banská Bystrica , 2020. - 72 s. Keywords konkurencieschopnosť - competitiveness konkurenčné výhody - konkurenčná výhoda - competitive advantages analýza SWOT - SWOT analysis finančné ukazovatele - financial indicators Form. Descr. bakalárske práce - bachelor’s theses Language Slovak Country Slovak Republic systematics 336 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xk - Kvalifikačné práce Copy count 1, currently available 0, at library only 1 book
Title Kvalitný personál ako konkurenčná výhoda banky Subtitle diplomová práca Author info Katarína Slámková; školiteľ: Zdenka Musová Author Slámková Katarína
Another authors Musová Zdenka 1971- (Školiteľ (konzultant))
Corporation Univerzita Mateja Bela . Ekonomická fakulta . Katedra ekonomiky a manažmentu podniku , Banská Bystrica, Slovensko Issue data Banská Bystrica , 2018. - 94 s. Keywords bankový personál manažment ľudských zdrojov - human resources management - riadenie ľudských zdrojov prijímacie konanie - výber zamestnancov - employee selection - selection process konkurenčné výhody - konkurenčná výhoda - competitive advantages Language Slovak Country Slovak Republic systematics 336 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xk - Kvalifikačné práce Copy count 1, currently available 0, at library only 1 book
Title History and transformations of francophone study Author info Mária Horehájová, Jana Marasová Author Horehájová Mária 1959- (50%) UMBEF02 - Katedra ekonómie
Co-authors Marasová Jana 1959- (50%) UMBEF02 - Katedra ekonómie
Source document Economic theory and practice 2017 : proceedings of the Faculty of Economics of Matej Bel University in Banská Bystrica, 03.-04.10.2017, Volume 1. online, s. 158-166. - Banská Bystrica : Vydavateľstvo Univerzity Mateja Bela - Belianum, 2018 / Boďa Martin 1984- ; Arendáš Peter ; Benkovič Sladjana ; Boďa Martin 1984- ; Brokešová Zuzana ; Chovancová Božena ; Ďaďo Jaroslav 1954- ; Elexa Ľuboš 1980- ; Elexová Ľudmila 1983- ; Flaška Filip 1982- ; Gajdošík Tomáš 1988- ; Grofčíková Janka 1972- ; Gundová Petra 1986- ; Horehájová Mária 1959- ; Huňady Ján 1985- ; Hvolková Lenka 1986- ; Ištok Michal 1989- ; Kaščáková Alena 1964- ; Kanderová Mária 1965- ; Kika Marián 1952- ; Klement Ladislav 1980- ; Kokavcová Dagmar 1956- ; Kollár Igor 1983- ; Kollár Ján 1988- ; Kološta Stanislav 1981- ; Nafoussi Gabriela 1978- ; Kovaľová Marcela 1983- ; Kožiak Radoslav 1978- ; Kučerová Jana 1955-2022 ; Kulhánek Lumír 1955- ; Lacová Žaneta 1978- ; Ľapinová Erika 1977- ; Lesáková Ľubica 1949- ; Malá Denisa 1976- ; Maráková Vanda 1976- ; Marčeková Radka 1979- ; Mazúrová Barbora 1982- ; Minárová Martina 1973- ; Musa Hussam 1968- ; Musová Zdenka 1971- ; Nedelová Gabriela 1961- ; Nemec Juraj 1960- ; Orviská Marta 1963-2023 ; Pisár Peter 1975- ; Pompurová Kristína 1983- ; Považanová Mariana 1975- ; Sedliačik Ivan 1975- ; Smerek Lukáš 1986- ; Murray Svidroňová Mária 1985- ; Šebo Ján 1978- ; Šebová Ľubica 1978- ; Špirková Jana 1962- ; Šuplata Marian 1976- ; Táborecká Petrovičová Janka 1979- ; Theodoulides Lenka 1967- ; Úradníček Vladimír 1963-2021 ; Vallušová Anna 1987- ; Vetráková Milota 1950- ; Vinczeová Miroslava 1971- ; Zelenková Anna 1952- ; Zimková Emília 1964- ; Economic Theory and Practice 2017 - ETAP 2017 medzinárodná vedecká konferencia Keywords študijné programy - study programs Francophonie academic education mobilita - mobility competitive advantages Headings Geogr. Slovensko Language English Country Slovak Republic systematics 37 URL http://www.ef.umb.sk/ef/UploadFolder/1522/subory/ETAP%202017_proceedings.pdf Public work category AFD No. of Archival Copy 42893 Repercussion category ROŠTEKOVÁ, Mária - PALOVÁ, Mária. Curricular internationalization in higher education in Slovakia through the integration of content and language - experience with teaching in French. In XLinguae. ISSN 1337-8384, 2020, vol. 13, no. 1, pp. 204-224.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References (2) - PUBLIKAČNÁ ČINNOSŤ 
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