Search results

Records found: 1  
Your query: Keywords = "mediálne stratégie"
  1. TitleMedia strategies for marketing places in crisis
    Subtitleimproving the image of cities, countries and tourist destinations
    Author infoEli Avraham, Eran Ketter
    Author Avraham Eli
    Co-authors Ketter Eran
    Issue dataOxford : Elsevier Butterworth-Heinemann , 2008. - 231 s. : il., tab., 26 cm
    Issue1st ed.
    ISBN978-0-7506-8452-1
    NoteBibliogr. s. [211]-224. Reg.
    Keywords mediálne stratégie   cestovný ruch - turizmus - tourism   media strategies  
    LanguageEnglish
    CountryGreat Britian
    systematics 338.48
    316.774
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count2, currently available 0, at library only 2
    Call numberLocationSublocationUmiestnenieInfo
    328344Univerzita Mateja BelaDepartment of tourismIn-Library Use Only
    336661Univerzita Mateja BelaDepartment of public economics and regional developmentIn-Library Use Only


  This site uses cookies to make them easier to browse. Learn more about how we use cookies.