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  1. TitleSecurity risks of sharing content based on minors by their family members on social media in times of technology interference
    Author infoZuzana Bezáková, Adam Madleňák, Marek Švec
    Author Bezáková Zuzana (34%)
    Co-authors Madleňák Adam (33%)
    Švec Marek 1984- (33%) UMBPR17 - Katedra občianskeho a pracovného práva
    Source document Media Literacy and Academic Research : scientific journal. Vol. 4, no. 1 (2021), pp. 53-69. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, 2021
    Keywords sociálne médiá - social media   komunikácia - communication   interference   osobné údaje - personal data   Všeobecné nariadenie o ochrane osobných údajov - General Data Protection Regulation - GDPR  
    Form. Descr.články - journal articles
    LanguageEnglish
    CountrySlovak Republic
    AnnotationDigitization and technology interference influence the living conditions of the young generation and their perception of privacy and private identity. Social media is changing the way internet users obtain and share information and digital narratives about family members. One of the groups most affected by such actions is minors. People are not sufficiently aware of the consequences of their actions in this regard, as these might have a negative impact on the emotional, social and intellectual development of a child or young person as they do not have any control over the information being published online. The problem is even more serious as the minimum age limit for granting consent to the processing of personal data has not been set (neither the current legal system nor the GDPR has laid down such an age limit). The current legislation de facto allows legal guardians to deny minors entrusted to their care the right to privacy, thus giving rise to digital abduction, personal identity theft or cyberbullying of minors who should be enjoying legal protection against any form of harm. The paper analyses the content and type of information social media users share, in particular sensitive data, using qualitative scientific methods. In this regard, the paper researches the possibilities of implementing the existing legal framework with a view to propose legal and social mechanisms to increase the protection of a specific category of data subjects in the context of the „need to know“ principle.
    URL Link na plný text
    Public work category ADN
    No. of Archival Copy50038
    Repercussion category BEDNARIK, Jaroslav - CHARVAT JANECHOVA, Jana. Implemeting new trends not only in personnel communication with scarce professions on labour market in the context of technology interference. In Ad Alta-journal of interdisciplinary research. ISSN 1804-7890, 2021, vol. 11, no. 1, pp. 110-113.
    KUBOVICS, Michal - ZAUŠKOVÁ, Anna - ŠČEPKOVÁ, Simona. Možnosti vizualizácie dát získaných z aktivity spodnej vlny v digitálnom prostredí. In Sociální dilema 2021 : nové přístupy k managementu znalostí a ochraně na internetu : recenzovaný sborník příspěvků interdisciplinární mezinárodní vědecké konference, Brno, 5.11.2021. Brno : Právní institut, 2021. ISBN 978-80-908357-0-2, s. 196-209.
    HLADÍKOVÁ, Vladimíra. K problematike technologickej interferencie v podmienkach sociálnych médií. In Sociální dilema 2021 : nové přístupy k managementu znalostí a ochraně na internetu : recenzovaný sborník příspěvků interdisciplinární mezinárodní vědecké konference, Brno, 5.11.2021. Brno : Právní institut, 2021. ISBN 978-80-908357-0-2, s. 236-248.
    KUPEC, Michael - JAKUBIKOVA, Dagmar - KUPEC, Vaclav. Web personalization and artificial intelligence as tools for marketing communications. In Media literacy and academic research. ISSN 2585-8726, 2021, vol. 4, no. 2, pp. 100-118.
    MINIČOVÁ, Monika. Legal protection of children carrying out light work in the Slovak Republic and the world of social media. In Hungarian labour law [online]. 2022, vol. 1, pp. 16-32 [cit. 2023-02-08]. ISSN 2677-1586. Dostupné na: https://hllj.hu/letolt/2022_1_a/02_Mincicov%C3%A1_hllj_eng_2022_1.pdf
    SKRIPCOVA, Lucia - HLADIKOVA, Vladimira. Current social media trends and young audiences- risks and opportunities. In European journal of media art and photography. ISSN 1339-4940, 2022, vol. 10, no. 2, pp. 90-99.
    LAVORGNA, Anita - TARTARI, Morena - UGWUDIKE, Pamela. Criminogenic and harm-enabling features of social media platforms : the case of sharenting practices. In European journal of criminology. ISSN 1477-3708, 2023, vol. 20, no. 3, pp. 1037-1060.
    LAVORGNA, Anita - UGWUDIKE, Pamela - TARTARI, Morena. Online sharenting: identifying existing vulnerabilities and demystifying media reported crime risks. In Crime, media, culture. ISSN 1741-6590, 2023, vol. 19, no. 4, pp. 472-490.
    UGWUDIKE, Pamela - ROTH, Silke - LAVORGNA, Anita - MIDDLETON, Stuart E. - DJOHARI, Natalie - TARTARI, Morena - MANDAL, Arpan. Sharenting and social media properties : exploring vicarious data harms and sociotechnical mitigations. In Big data and society. ISSN 2053-9517, 2024, vol. 11, no. 1, pp. 1-19.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
  2. TitlePossibilities and limitations of communication of special purpose civic associations - the case of internal communication of a trade union active in a company influenced by the groundswell concept
    Author infoMarek Švec, Adam Madleňák ... [et al.]
    Author Švec Marek 1984- (33%) UMBPR17 - Katedra občianskeho a pracovného práva
    Co-authors Madleňák Adam (33%)
    Bezáková Zuzana (33%)
    Horecký Jan (1%)
    Source document Communication today : scientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava. Vol. 12, no. 2 (2021), pp. 32-45. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2021
    Keywords odborové organizácie - trade unions   interná komunikácia - internal communication   integrovaná marketingová komunikácia - integrated marketing communication   identita - identity   informácie - information  
    Form. Descr.články - journal articles
    LanguageEnglish
    CountrySlovak Republic
    AnnotationBased on their experience, the authors analyze the above-described trend, define possible legal and social restrictions, and outline possible solutions while respecting the nature of the special purpose civic association. The paper is unique as it is the only paper which offers an insight into a conservative and (still) inaccessible (for non-members) environment of internal communication of trade unions (communication with members and potential members) based on the objective interdisciplinary research combining legal science and marketing communication. The objective of the paper is not to present an exhaustive overview of the issue, but to present new possibilities for the research in areas (where marketing plays an important role) that have so far gone unnoticed by marketing communication researchers.
    URLLink na plný text
    Public work category ADN
    No. of Archival Copy51104
    Repercussion category ZAUŠKOVÁ, Anna - KUSÁ, Alena - KUBOVICS, Michal - SCEPKOVÁ, Simona - URMINOVÁ, Marianna. Current state and prediction of the future of digitization as a part of industry 4.0. In Serbian journal of management. ISSN 1452-4864, 2022, vol. 17, no. 1, pp. 111-123.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika


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