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Title Public relations Subtitle řízená komunikace podniku s veřejností [osvědčené metody a techniky] Author info Clarke L. Caywood; preklad Vilém Jungmann, Karel Kessner, Eva Nevrlá Author Caywood Clarke L.
Another authors Jungmann Vilém (Translator)
Kessner Karel (Translator)
Nevrlá Eva (Translator)
Issue data Brno : Computer Press , 2003. - xxxvii, 600 s., 23 cm Issue 1. vyd Edition Praxe manažera , business books ISBN 80-7226-886-4 Keywords public relations - styk s verejnosťou - komunikácia s verejnosťou mediálna komunikácia - communication in mass media - media communication Language Czech Country Czech Republic systematics 659.4 316.772.4 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
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Call number Location Sublocation Umiestnenie Info 258613 Univerzita Mateja Bela Economic reading room In-Library Use Only