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Title Jak zákazník vnímá reklamu Author info Erik du Plessis; [překlad Vilém Jungmann] Author Plessis Erik du
Another authors Jungmann Vilém (Translator)
Issue data Brno : Computer Press, a.s. , 2007. - 215 s. : gr., il., 23 cm Issue 1. vyd. ISBN 978-80-251-1456-8 Note Bibliografia s. 205-209. Register Keywords reklama a propagácia - advertising and promotion psychológia reklamy - psychology of advertising emócie - emotions Language Czech Country Czech Republic systematics 659.1 159.98:659.1 159.942 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
book
Call number Location Sublocation Umiestnenie Info 368976 Univerzita Mateja Bela Institute of managerial systems (Detached department Poprad) In-Library Use Only
