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Your query: Author Sysno = "^umb_un_auth 0023796^"
  1. TitleInternational marketing
    Author infoPhilip R. Cateora, John L.Graham
    TitleSubtitle Translation : Medzinárodný marketing
    Author Cateora Philip R.
    Co-authors Graham John L.
    Issue dataNew York : McGraw-Hill , 2002. - xxv, 694 s. : grafy, ilustr., tab., 28 cm
    Issue11. vyd.
    ISBN0-07-112312-1
    NoteBibliografické odkazy. Menný a vecný register.
    Keywords marketing   medzinárodný marketing - international marketing   export marketing   nadnárodné spoločnosti - nadnárodné obchodné spoločnosti - nadnárodné korporácie - multinational companies - multinational corporations - multinational business enterprises - international business enterprises  
    LanguageEnglish
    CountryUnited States of America
    systematics 339.138
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    250405Univerzita Mateja BelaUniversal reading roomIn-Library Use Only


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