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Title Economic Annals-XXI Subtitle research journal Issue data Kiev : Institute of Society Transformation , 2023 ISSN 1728-6220 (print)1728-6239 (online) Form. Descr. časopisy - journals, elektronické časopisy - electronic journals Year, No. No. 3-4 (2023) Language English Country Ukraine URL Link na zdrojový dokument Public work category GII Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References - PERIODIKÁ - Súborný záznam periodika (1) - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika ARTICLES 2023: Assessing the inward foreign direct investment and their impact on gross domestic product growth in Central and Eastern Europe countries Title Assessing the inward foreign direct investment and their impact on gross domestic product growth in Central and Eastern Europe countries Author info Katarína Liptáková, Zuzana Rigová, Peter Cibuľa Author Liptáková Katarína 1976- (40%) UMBPO01 - Katedra politológie
Co-authors Rigová Zuzana 1964- (40%) UMBEF05 - Katedra kvantitatívnych metód a informačných systémov
Cibuľa Peter 1977- (20%) UMBPO01 - Katedra politológie
Source document Economic Annals-XXI : research journal. No. 3-4 (2023), pp. 17-30. - Kiev : Institute of Society Transformation, 2023 Keywords hrubý domáci produkt - HDP - gross domestic product - GDP zahraničné investície - foreign investments Headings Geogr. Európa stredná Európa východná Form. Descr. články - journal articles Language English Country Ukraine URL Link na plný text Public work category ADM No. of Archival Copy 53652 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika Title Economic Annals-XXI Subtitle research journal Issue data Kiev : Institute of Society Transformation , 2020 ISSN 1728-62201728-6239 Form. Descr. časopisy - journals, elektronické časopisy - electronic journals Year, No. No. 9-10 (2020) Language English Country Ukraine URL Link na zdrojový dokument Public work category GII Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References - PERIODIKÁ - Súborný záznam periodika (1) - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika ARTICLES 2020: Economic problems of dual quality of everyday consumer goods Title Economic problems of dual quality of everyday consumer goods Par.title Еkonomična problema podvijnych standartiv jakosti tovariv ščodennogo spoživannija Author info Ján Závadský, Vladimír Hiadlovský Author Závadský Ján 1975- (50%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
Co-authors Hiadlovský Vladimír 1978- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Economic Annals-XXI : research journal. No. 9-10 (2020), pp. 70-78. - Kiev : Institute of Society Transformation, 2020 Corporation keywords Európska únia - European Union
Keywords tovary - goods dvojitá kvalita tovarov tovary dennej spotreby - everyday consumer goods ceny - prices výskumné výsledky Headings Geogr. Slovensko Form. Descr. články - journal articles Language English Country Ukraine Annotation The dual quality of everyday consumer goods has been proven in the EU, although a geographical pattern dividing the EU into eastern and western parts has not been confirmed. This practice of some manufacturers is mainly mentioned from legislative and ethical points of view, yet its economic impact is also not negligible. It often happens that a consumer buys goods in his country in the same or very similar packaging as consumers abroad, however with a different composition (made with lower quality cheaper raw materials, containing a smaller proportion of basic raw materials or with a lower content of goods). The consumer can thus ask why he gets less or a lower quality product for his/her money than consumers abroad. In our research, we focused on Slovak consumers' perception of the economic dimension of dual quality. According to the results of a survey of 987 respondents, 89% of the respondents have heard of dual quality and 84% of the respondents are concerned about this practice. M URL Link na plný text Public work category ADM No. of Archival Copy 50064 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika Title Economic Annals-XXI Subtitle research journal Issue data Kiev : Institute of Society Transformation , 2019 ISSN 1728-62201728-6239 Form. Descr. časopisy - journals, elektronické časopisy - electronic journals Year, No. Vol. 179 no. 9-10 (2019) Language English Country Ukraine URL Link na zdrojový dokument Public work category GII Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References - PERIODIKÁ - Súborný záznam periodika (1) - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika ARTICLES 2019: Spatial visualisation of stakeholders based on cartographic methodology in management systems Title Spatial visualisation of stakeholders based on cartographic methodology in management systems Par.title Prostorova vizualizacija zainteresovanych storin na osnovi kartografičnoj metodologii upravlinnja Author info Ján Závadský ... [et al.] Author Závadský Ján 1975- (25%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
Co-authors Závadská Zuzana 1975- (25%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Stępniak Cezary (25%)
Stępniak Aida (25%)
Source document Economic Annals-XXI : research journal. Vol. 179, no. 9-10 (2019), pp. 91-104. - Kiev : Institute of Society Transformation, 2019 Keywords priestorová vizualizácia zainteresované strany - zainteresované subjekty - stakeholderi - stakeholders manažment vzťahov - riadenie vzťahov - relationship management heuristika - heuristics Form. Descr. články - journal articles Language English Country Ukraine Annotation This study presents a model of a tool for spatial visualization of processes occurring in the stakeholder environment concerning relationship management according to the ISO standards for management systems. Spatial visualization is based on cartographic methodology extended with technological capabilities used in GIS (Geographic Information Systems) systems. URL Link na zdrojový dokument Public work category ADM No. of Archival Copy 47700 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika Title Economic Annals-XXI Subtitle research journal Issue data Kiev : Institute of Society Transformation , 2017 ISSN 1728-62201728-6239 Form. Descr. časopisy - journals, elektronické časopisy - electronic journals Year, No. Vol. 165 no. 5-6 (2017) Language English Country Ukraine URL Link na zdrojový dokument Public work category GII Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References - PERIODIKÁ - Súborný záznam periodika (1) - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika ARTICLES 2017: Public relations management in the internet environment Title Public relations management in the internet environment Author info J. Závadský, A. Šatanová, E. Hvizdová Author Závadský Ján 1975- (20%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
Co-authors Šatanová Anna (20%)
Hvizdová Eva (60%)
Source document Economic Annals-XXI : research journal. Vol. 165, no. 5-6 (2017), pp. 124-127. - Kiev : Institute of Society Transformation, 2017 Keywords internetové obchody - online stores manažment ľudských zdrojov - human resources management - riadenie ľudských zdrojov online nakupovanie - online shopping public relations - styk s verejnosťou - komunikácia s verejnosťou Language English Country Ukraine systematics 005 Annotation © Institute of Society Transformation, 2017. Introduction. Working with the public is a priority issue for management. It should be not just a one-time act, but long, well planned process. Public relations is a multiform tool for marketing communication, widely used by managers in their business activities. It requires knowledge of marketing, journalism, creativity, and profound knowledge of the Internet environment. In order to keep businesses competitive, it is necessary to invest in the knowledge and skills of managers to upgrade their capabilities to manage relationships with the wide public. In order to understand how the Internet environment transforms views on the business and influences its products, it is important to explore the perception of the Internet environment by the consumers. That is why the purpose of this paper is to examine the views of consumers on the forms and effectiveness of PR on the Internet. Results. We undertook a survey focused on the use of public relations tools in the online environment. It was conducted online in Slovakia from February to March, 2017, and included 357 respondents of different age and social groups. We have established 4 hypotheses. Each hypothesis consisted of a zero and alternative hypotheses. Using correctly selected statistical methods, we sought dependencies among variables based at questionnaire responses. In Hypothesis 1 we examined whether random respondents had knowledge of the concept of «Public Relations», depending on the level of education; in Hypothesis 2 whether there is dependence between the respondent’s gender and paying attention to online advertising; in Hypothesis 3 whether there is dependence between work position and the length of time the respondent spends on the Internet; in Hypothesis 4 we found out which factors, including age, affect respondents when they decide to make e-shop purchases. Conclusion. The research results based at the undertaken survey point to the fact that the most powerful factor in making decision on purchase via e-shop is the price of the product, the credibility of the site, and the communication with the vendor through the chat windows together with the connection with age of the respondents. At the same time, gender does not play a significant role in attention to on-line advertising, and job position in perception of consumers does not influence the amount of time they can spend on the Internet. Our findings show direction for PR strategies development in the Internet and indicate areas of prior attention to businessmen. Public work category ADM No. of Archival Copy 40930 Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika Title Economic Annals-XXI Subtitle research journal Issue data Kiev : Institute of Society Transformation , 2016 ISSN 1728-62201728-6239 Form. Descr. časopisy - journals, elektronické časopisy - electronic journals Year, No. Vol. 156 no. 1-2 (2016) Language English Country Ukraine URL Link na zdrojový dokument Public work category GII Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References - PERIODIKÁ - Súborný záznam periodika (1) - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika ARTICLES 2016: Health tourism in the context of active ageing of Slovak population Title Economic Annals-XXI Subtitle research journal Issue data Kiev : Institute of Society Transformation , 2016 ISSN 1728-62201728-6239 Form. Descr. časopisy - journals, elektronické časopisy - electronic journals Year, No. Vol. 159 no. 5-6 (2016) Language English Country Ukraine URL Link na zdrojový dokument Public work category GII Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References - PERIODIKÁ - Súborný záznam periodika (1) - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika ARTICLES 2016: Efficiency of day surgery in Slovak regions during the years 2009-2014