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Title Consumer Behavior Subtitle A European Perspective Author info Gerrit Antonides and W. Fred van Raaij Author Antonides Gerrit
Co-authors Raaij W. Fred van
Issue data Chichester : John Wiley & Sons , 1998. - xxii, 619 s. : il. Issue [1st ed.] reprinted ISBN 0-471-97513-3 Keywords zákazníci - customers marketing marketingový výskum - výskum trhu - marketing research - market research spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour Headings Geogr. Európa Language English Country Great Britian systematics 658.893 339.138 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
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Call number Location Sublocation Umiestnenie Info 24591 Univerzita Mateja Bela Economic reading room In-Library Use Only