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Title Jak psát reklamní text Author info Zdeněk Křížek, Ivan Crha Author Křížek Zdeněk
Co-authors Crha Ivan
Issue data Praha : Grada Publishing , 2012. - 220 s., 24 cm Issue 4., aktual. a dopl. vyd. Edition Marketing ISBN 978-80-247-4061-4 Note Bibliografia s. 217-220 Keywords reklamné texty - advertising copy marketingová komunikácia - communication in marketing - marketing communication reklama a propagácia - advertising and promotion Form. Descr. príručky - handbooks Language Czech Country Czech Republic systematics 659.131.2 658.8:316.77 659.1 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 3, currently available 0, at library only 2 
book
Call number Location Sublocation Umiestnenie Info 338113 Univerzita Mateja Bela Department of absent lending vypož. (until 10.09.2024) 368980 Univerzita Mateja Bela Institute of managerial systems (Detached department Poprad) In-Library Use Only 382831 Univerzita Mateja Bela CC Kariérne centrum UMB In-Library Use Only Title Život s reklamou Author info Zdeněk Křížek, Ivan Crha Author Křížek Zdeněk
Co-authors Crha Ivan
Issue data Praha : GRADA , 2002. - 168 s. Issue 1. vyd. ISBN 80-247-0213-4 Keywords reklama komunikácia - communication Language Czech Country Czech Republic systematics 659.1 316.77 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
book
Call number Location Sublocation Umiestnenie Info 24153 Univerzita Mateja Bela Economic reading room In-Library Use Only Title Jak psát reklamní text Author info Ivan Crha, Zdeněk Křížek Author Crha Ivan
Co-authors Křížek Zdeněk
Issue data Praha : GRADA , 1998. - 128 s. Issue 1. vyd. ISBN 80-7169-308-1 Keywords reklama reklamné texty (tvorba) Language Czech Country Czech Republic systematics 659.131.2 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 4, currently available 1, at library only 2 book
Call number Location Sublocation Umiestnenie Info 21582 Univerzita Mateja Bela Economic reading room In-Library Use Only 232335 Univerzita Mateja Bela Department of absent lending vypož. (until 10.09.2024) 233005 Univerzita Mateja Bela Department of absent lending – deposit. Available in 2 days. 237178 Univerzita Mateja Bela Department of computer science In-Library Use Only
