Title	Strategic sport marketing
Author info	David Shilbury ... [et al.]
Author	Shilbury David
Issue data	Abingdon, Oxon : Routledge , 2020. - xv, 388 s. : il., tab., 25 cm
Issue	4th ed.
Edition	Sport management series
ISBN	978-1-74331-477-7
Note	Bibliografia. Register
Keywords	športový marketing - marketing športu - sports marketing ekonómia športu - sports economics marketing strategický marketing - strategic marketing sponzorstvo - corporate sponsorship
Form. Descr.	kolektívne monografie - collective monographies
Language	English
Country	Great Britian
systematics	796.062:658.8
	005
	658.8:005.21
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xkni - BOOKS
Copy count	1, currently available 1

Title	Sportovní marketing
Subtitle	CSR a sponzoring
Author info	Vilém Kunz
Author	Kunz Vilém
Issue data	Praha : Grada Publishing , 2018. - 173 s. : il., tab., 24 cm
Issue	1. vyd.
Edition	Expert
ISBN	978-80-271-0560-1
Note	Bibliografia s. 157-168. Register
Keywords	šport a spoločnosť - sports and society športový marketing - marketing športu - sports marketing športové organizácie - sports organization spoločenská zodpovednosť podnikov - corporate social responsibility - CSR sponzorstvo - corporate sponsorship
Form. Descr.	monografie - monographies
Language	Czech
Country	Czech Republic
systematics	796/799:316.72/.75
	796.062:658.8
	796/799:061
	005.35
Annotation	Resumé anglicky
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xkni - BOOKS
Copy count	3, currently available 2, at library only 1

Call number	Location	Sublocation	Info
377485	Univerzita Mateja Bela	Department of absent lending
379933	Univerzita Mateja Bela	Universal reading room	In-Library Use Only
379934	Univerzita Mateja Bela	Department of absent lending

Title	Sponzoring
Author info	Ivana Polakevičová
Author	Polakevičová Ivana
Issue data	Nitra : Univerzita Konštantína Filozofa v Nitre, Filozofická fakulta , 2013. - 85 s. : gr., 21 cm
Issue	[1. vyd.]
ISBN	978-80-558-0331-9
Note	Bibliografia s. 76-85
Keywords	sponzoring priamy marketing - direct marketing filantropia - philanthropy sponzorstvo - corporate sponsorship direct marketing
Language	Slovak
Country	Slovak Republic
systematics	005.331
	796.078
	338.486.1.02
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xkni - BOOKS
Copy count	3, currently available 1, at library only 2

Call number	Location	Sublocation	Info
345712	Univerzita Mateja Bela	Universal reading room	In-Library Use Only
345713	Univerzita Mateja Bela	Economic reading room	In-Library Use Only
345714	Univerzita Mateja Bela	Department of absent lending

Title	Sponzorstvo a mecénstvo kultúry v trhovo rozvinutých a tranzitívnych ekonomikách (s osobitným zreteľom na ich daňovú stimuláciu)
Subtitle	(komparatívna výskumná štúdia)
Author info	Oskar Novotný
Author	Novotný Oskar
Issue data	Bratislava : Národné osvetové centrum , 2001. - 125 s., 21 cm
Issue	1. vyd.
ISBN	80-7121-213 X
Note	Ekonomika kultúry. - Bibliogr. odkazy
Keywords	trhová ekonomika - trhové hospodárstvo - market economy sponzorstvo - corporate sponsorship
Language	Slovak
Country	Slovak Republic
systematics	336.76
	(048)
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xkni - BOOKS
Copy count	1, currently available 0, at library only 1

Title	Sportsponsoring
Subtitle	Grundlagen, Strategies, Fallbeispiele
Author info	Peter Roth
Title	Subtitle Translation : Športový sponzoring
Author	Roth Peter
Issue data	Landsberg : Verlag Moderne Industrie , 1990. - 474 s.
Issue	2. erweit. Aufl.
ISBN	3-478-21172-7
Keywords	šport - sports sponzorstvo - corporate sponsorship inštitúcie a organizácie - institutions and organizations
Language	German
Country	Germany
systematics	796:657.471:659.18=30
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xkni - BOOKS
Copy count	1, currently available 0, at library only 1

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1.Strategic sport marketing