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  1. TitleCommunication today
    Subtitlescientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava
    Issue dataTrnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie , 2021
    ISSN1338-130X
    Form. Descr.časopisy - journals
    Year, No.Vol. 12 no. 2 (2021)
    LanguageEnglish
    CountrySlovak Republic
    URLLink na zdrojový dokument
    Public work category GII
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    References - PERIODIKÁ - Súborný záznam periodika
    (1) - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
    ARTICLES2021:
    Possibilities and limitations of communication of special purpose civic associations-the case of internal communication of a trade union active in a company influenced by the groundswell concept
  2. TitlePossibilities and limitations of communication of special purpose civic associations - the case of internal communication of a trade union active in a company influenced by the groundswell concept
    Author infoMarek Švec, Adam Madleňák ... [et al.]
    Author Švec Marek 1984- (33%) UMBPR17 - Katedra občianskeho a pracovného práva
    Co-authors Madleňák Adam (33%)
    Bezáková Zuzana (33%)
    Horecký Jan (1%)
    Source document Communication today : scientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava. Vol. 12, no. 2 (2021), pp. 32-45. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2021
    Keywords odborové organizácie - trade unions   interná komunikácia - internal communication   integrovaná marketingová komunikácia - integrated marketing communication   identita - identity   informácie - information  
    Form. Descr.články - journal articles
    LanguageEnglish
    CountrySlovak Republic
    AnnotationBased on their experience, the authors analyze the above-described trend, define possible legal and social restrictions, and outline possible solutions while respecting the nature of the special purpose civic association. The paper is unique as it is the only paper which offers an insight into a conservative and (still) inaccessible (for non-members) environment of internal communication of trade unions (communication with members and potential members) based on the objective interdisciplinary research combining legal science and marketing communication. The objective of the paper is not to present an exhaustive overview of the issue, but to present new possibilities for the research in areas (where marketing plays an important role) that have so far gone unnoticed by marketing communication researchers.
    URLLink na plný text
    Public work category ADN
    No. of Archival Copy51104
    Repercussion category ZAUŠKOVÁ, Anna - KUSÁ, Alena - KUBOVICS, Michal - SCEPKOVÁ, Simona - URMINOVÁ, Marianna. Current state and prediction of the future of digitization as a part of industry 4.0. In Serbian journal of management. ISSN 1452-4864, 2022, vol. 17, no. 1, pp. 111-123.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
  3. TitleCommunication today
    Subtitlescientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava
    Issue dataTrnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie , 2020
    ISSN1338-130X
    Form. Descr.časopisy - journals
    Year, No.Vol. 11 no. 1 (2020)
    LanguageEnglish
    CountrySlovak Republic
    URLLink na zdrojový dokument
    Public work category GII
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    References - PERIODIKÁ - Súborný záznam periodika
    (1) - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
    ARTICLES2020:
    Trust building and fake news on social media from the perspective of university students from four Visegrad countries
  4. TitleTrust building and fake news on social media from the perspective of university students from four Visegrad countries
    Author infoLudvík Eger, Dana Egerová ... [et al.]
    Author Eger Ludvík (16%)
    Co-authors Egerová Dana (14%)
    Mičík Michal (14%)
    Varga Erika (14%)
    Czeglédi Csilla (14%)
    Tomczyk Łukasz (14%)
    Beran Sládkayová Michaela 1992- (14%) UMBPF14 - Katedra andragogiky
    Source document Communication today : scientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava. Vol. 11, no. 1 (2020), pp. 70-89. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2020
    Corporation keywords Vyšehradská štvorka - Višegrádska štvorka - V4 (zoskupenie štátov) - Vyšehradská skupina - Visegrad Group
    Keywords focus groups   sociálne médiá - social media   trust-building policy   university students  
    Form. Descr.články - journal articles
    LanguageEnglish
    CountrySlovak Republic
    Public work category ADN
    No. of Archival Copy47580
    Repercussion category MAGO, Zdenko. Fake-vertising and mobile games : case study of 'pull the pin' ads. In Communication today. ISSN 1338-130X, 2020, vol. 11, no. 2, pp. 132-146.
    HARMATIY, Olha - HALADZHUN, Zoriana - MAKARCHUK, Olena - KRAVÁK, Peter. Government internet-based communication in times of COVID-19 : the perspective of university students from Slovakia and Ukraine. In International journal of media and information literacy. ISSN 2500-106X, 2021, vol. 6, no. 2, pp. 329-337.
    GÖKSEL, Ali Gürel - AKGÜL, Aygün. Üniversite öğrencilerinin sosyal medyaya güven düzeylerinin incelenmesi. In Spormetre : beden eğitimi ve spor bilimleri dergisi. ISSN 1304-284X, 2021, vol. 19, no. 4, pp. 241-256.
    LUKASIEWICZ, Katarzyna - WERENOWSKA, Agnieszka. The importance of trust in social media. In Trust, digital business and technology : issues and challenges. New York : Routledge, 2022. ISBN 978-1-032-21046-9, pp. 84-95.
    PALAU-SAMPIO, Dolors - CARRATALA, Adolfo - TARULLO, Raquel - CRISOSTOMO, Paz. Quality recognition as a prescriber against disinformation. In Comunicar. ISSN 1134-3478, 2022, vol. 30, no. 72, pp. 1-11.
    PAUNOVIC, Ivan - OBERMAYER, Nora - KOVARI, Edit. Online branding strategies of family SME wineries : a Hungarian-German comparative study. In Journal of family business management. ISSN 2043-6238, 2022, vol. 12, no. 3, special issue, pp. 450-467.
    YEGEN, Ceren - HARMATIY, Olha. Internet use and understanding the tendency for media use in the post-COVID period. In New normal in digital enterprises : strategies for sustainable development [online]. 1. vyd. Singapore : Palgrave Macmillan, 2023, pp. 47-68 [cit. 2023-03-08]. ISBN 978-981-19-8618-5. Dostupné na: https://doi.org/10.1007/978-981-19-8618-5_3
    CARRATALÁ, Adolfo. Disinformation and sexual and gender diversity in Spain : Twitter users' response, and the perception of LGBTQI+ organisations. In Social sciences. ISSN 2076-0760, 2023, vol. 12, no. 4, pp. 1-19.
    IVÁNYI, Márton. Social media as the accelerator of neoliberal subjectivation and an entrepreneurial influencer self among youth? : the Hungarian theater. In Journalism and media. ISSN 2673-5172, 2023, vol. 4, no. 2, pp. 648-664.
    PONERA, Jaffar Msafiri - MUBUYAETA, Mishake M. The use of social media for knowledge exchange in the era of misinformation by the Tanzania higher education students. In Regional journal of information and knowledge management [online]. 2023, vol. 8, no. 1, pp. 172-186 [cit. 2023-10-10]. ISSN 2412-6535. Dostupné na: https://www.ajol.info/index.php/rjikm/article/view/247850
    YAP, Joseph Marmol - HAJDU BARAT, Agnes. Library and information science students' trust and judgement : an analysis of youth's social media engagement. In Education and technology in information science [online]. 2023, vol. 1, no. 1, pp. 13-27. ISSN 2596-1586. Dostupné na: https://dergipark.org.tr/en/pub/etis/issue/79269/1230834
    PIETRZAK, Piotr - GRĘBOWIEC, Mariusz. Building trust on social media as part of higher education institutions' marketing strategy. In Privacy, trust and social media. New York : Routledge, 2023. ISBN 978-100096454-7, pp. 242-252.
    SPÁLOVA, Lucia - MIKULÁŠ, Peter. Digital resilience in the area of hybrid threats: perception of concepts associated with the Ukrainian military conflict by generation Z in Slovakia. In Communication today. ISSN 1338-130X, 2023, vol. 14, no. 2, pp. 76-88.
    POPOVICS, Anett - GARAI-FODOR, Monika. Analysis of information on Hungarian food products from the perspective of data obtained from a domestic sample. In 21st IEEE international symposium on intelligent systems and informatics : SISY 2023, Pula, 21st-23rd September 2023. Budapest : Institute of electrical and electronics engineers Hungary section, 2023. ISBN 979-835034336-6, pp. 145-150.
    IVÁNYI, Márton. Academic online platforms and the Hungarian "Netizen" youth : theoretical framework and empirical research on general usage patterns. In Youth [online]. 2024, vol. 4, no. 1, pp. 332-343 [cit. 2024-03-20]. ISSN 2673-995X. Dostupné na: https://doi.org/10.3390/youth4010023
    KWAMBOKA, Juniter. Role of social media in stakeholder engagement in universities in Kenya. In International journal of social science and humanities research. ISSN 2959-7048, 2024, vol. 2, no. 1, pp. 247-262.
    SABRINA, Ade Josephin - FERNANDO, Yudi - MERGERESA, Fineke - IKHSAN, Ridho Bramulya - SARI WAHYUNI-TD, Ika - FERNANDO, Erick. TikTok-social media marketing practices and digital branding. In IATMSI 2024 : IEEE international conference on interdisciplinary approaches in technology and management for social innovation, Electronic, Gwalior, 14th-16th March 2024. Picataway : Institute of electrical and electronics engineers, 2024. ISBN 979-8-3503-6052-32024, pp. 1-5.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
  5. TitleCommunication today
    Subtitlescientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava
    Issue dataTrnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie , 2015
    ISSN1338-130X
    Form. Descr.časopisy - journals
    Year, No.Vol. 6 no. 2 (2015)
    LanguageEnglish
    CountrySlovak Republic
    URLLink na zdrojový dokument
    Public work category GII
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    References - PERIODIKÁ - Súborný záznam periodika
    (1) - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
    ARTICLES2015:
    Media & Law
  6. TitleMedia & Law
    SubtitleTUŠER, A. - KRESÁK KAMENSKÁ, Z.: Média & právo. Rukoväť k masovým médiám a verejnému právu v SR a v ČR
    Author infoMarek Švec
    Author Švec Marek 1984- (100%)
    Source document Communication today : scientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava. Vol. 6, no. 2 (2015), pp. 122-123. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2015
    Review documentMédia & právo / Andrej Tušer, Zuzana Kresák Kamenská. - Žilina : EUROKÓDEX, 2014
    Keywords médiá - media   masové médiá   verejné právo - public law  
    Form. Descr.recenzie - reviews
    LanguageEnglish
    CountrySlovak Republic
    URL Link na plný text
    Public work category EDI
    No. of Archival Copy49543
    Repercussion category MURA, Ladislav - GONTKOVICOVA, Barbora - SPISAKOVA DULOVA, Emilia - HAJDUOVA, Zuzana. Position of employee benefits in remuneration structure. In Transformations in business and economics. ISSN 1648-4460, 2019, vol. 18, no. 2, pp. 156-173.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
  7. TitlePrávo na opravu a odpoveď podľa Tlačového zákona
    Par.titleThe right to make corrections and the right to reply under the presslaw
    Author infoJán Drgonec
    Author Drgonec Ján 1952- (100%)
    Source document Communication today : scientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava. Vol. 5, no. 1 (2014), pp. 28-53. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2014
    Keywords tlačový zákon   právo na opravu a odpoveď   tlačové právo - press law   right to correction and reply  
    LanguageSlovak
    CountrySlovak Republic
    systematics 34
    Public work category ADF
    No. of Archival Copy35582
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
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  8. TitleCommunication today
    Subtitlescientific journal of the Faculty of Mass Media Communication at the University Ss. Cyril and Methodius in Trnava
    Issue dataTrnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie , 2014
    ISSN1338-130X
    Form. Descr.časopisy - journals
    Year, No.Vol. 5 no. 1 (2014)
    LanguageEnglish
    CountrySlovak Republic
    URLLink na zdrojový dokument
    Public work category GII
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    References - PERIODIKÁ - Súborný záznam periodika
    (1) - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
    ARTICLES2014:
    Právo na opravu a odpoveď podľa Tlačového zákona


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