Košík

  Odznačiť vybrané:   0

  1.  

    NázovEvaluation of the most frequented forms of customer feedback acquisition and analysis
    Aut.údajePavol Križo ... [et al.]
    Autor Križo Pavol (25%)
    Spoluautori Madzík Peter (25%)
    Vilgová Zuzana (25%)
    Sirotiaková Mária 1960- (25%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
    Zdroj.dok. Knowledge Management in Organizations : communications in computer and information science : proceedings of 13th international conference KMO 2018, Žilina, August 6-10, 2018. S. 562-573. - Ham : Springer Verlag, 2018 ; Knowledge management in Organizations international conference KMO 2018
    Kľúč.slová customer feedback   formulars   didaktická technika - educational technology - didactic techniques   konkurencieschopnosť - competitiveness   manažérstvo kvality - manažment kvality - quality management  
    Jazyk dok.angličtina
    KrajinaSlovenská republika
    Systematika 005
    Anotácia© 2018, Springer Nature Switzerland AG. Knowing and analyzing customer requirements is a constant challenge in quality management. Organizations can use various forms to identify and analyze these requirements. The most commonly used tools include complaint analysis, observation of customer behavior, like/dislike questions, questions about feelings, general questionnaires, external and internal focus groups, attributive satisfaction measurement and statistical analysis. This paper aims to explore the extent to which these techniques are associated with the organization’s resultant success. The results are based on a survey and the data are processed by standard statistical procedures. Individual analyzes pointed out to the fact that in terms of the market situation there are four groups of organizations. One of them, named as “innovators”, uses mostly semi-open forms of customer feedback acquisition and analysis. The success of the organization is a relatively broad concept, and the ge
    Kategória publikačnej činnosti AFD
    Číslo archívnej kópie43442
    Katal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Báza dátxpca - PUBLIKAČNÁ ČINNOSŤ
    článok

    článok

      Z košíka

  Tieto stránky využívajú súbory cookies, ktoré uľahčujú ich prezeranie. Ďalšie informácie o tom ako používame cookies.

Prijať všetkoNastavenieOdmietnuť všetko