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Network analysis of cooperation in tourism destinations
Názov Network analysis of cooperation in tourism destinations Aut.údaje Tomáš Gajdošík Autor Gajdošík Tomáš 1988- (100%) UMBEF01 - Katedra cestovného ruchu
Zdroj.dok. Czech journal of tourism : odborný vedecký časopis. Vol. 4, no. 1 (2015), pp. 26-44. - Brno : Masarykova univerzita - Ekonomicko-správní fakulta, 2015 Kľúč.slová spolupráca - kooperácia - cooperation manažérske organizácie cestovného ruchu - tourism management organizations cieľové miesta cestovného ruchu - tourism destinations destination management organization tourist destinations Jazyk dok. angličtina Krajina Česká republika Systematika 338.48 Anotácia Globalisation on the tourism market causes that the competition is not formed only between stakeholders in a destination, but more and more it is created among destinations. Therefore tourism stakeholders in a destination have to act together and cooperate. The cooperative behaviour of destination stakeholders is seen as a main prerequisite of applying the cooperative destination management, which influences the competitiveness of destination on tourism market. The aim of the paper is to analyse and measure cooperation of stakeholders in the selected destinations in Slovakia and Switzerland and to show the contribution of the network analysis to the quantitative research in tourism destinations. The article presents the network analysis of cooperation in product development and integrated marketing communication in the High Tatras, Liptov, Davos – Klosters and Engadin St. Moritz. The measurement of the cooperative behaviour helps to better understand the problems of cooperative destination management and creates a tool for comparing the destinations. Kategória publikačnej činnosti ADE Číslo archívnej kópie 34718 Kategória ohlasu GAJDOŠÍKOVÁ, Zuzana - MARÁKOVÁ, Vanda. Innovations as a factor of sustainable tourism development in mountain destinations. In 19th international colloquium on regional sciences, Čejkovice, 15th-17th June 2016. Brno : Masaryk University of Brno, 2016. ISBN 978-80-210-8272-4, pp. 1055-1063.
BOBKOVÁ, Markéta. The use of game theory in the destination governance concept. In 19th international colloquium on regional sciences, Čejkovice, 15th-17th June 2016. Brno : Masaryk University of Brno, 2016. ISBN 978-80-210-8272-4, pp. 962-968.
BOBKOVÁ, Markéta. Chápání pojmu aktér z pohledu destination governance. In 7. mezinárodní kolokvium o cestovním ruchu : zborník příspěvků, Pavlov, 8. - 9. září 2016. Brno : Masarykova univerzita, 2016. ISBN 978-80-210-8527-5, s. 6-14.
BOBKOVÁ, Markéta - HOLEŠINSKÁ, Andrea. Networking in a destination from the perspective of virtual relationships and their spatial dimension. In Geographia technica. ISSN 1842-5135, 2017, vol. 12, no. 2, pp. 10-19.
RAISI, Hossein - BAGGIO, Rodolfo - BARRATT-PUGH, Llandis - WILLSON, Gregory. A network perspective of knowledge transfer in tourism. In Annals of tourism research. ISSN 0160-7383, 2020, vol. 80, pp. 1-13.
GRAUSLUND, Dennis - HAMMERSHOY, Anna. Patterns of network coopetition in a merged tourism destination. In Scandinavian journal of hospitality and tourism. ISSN 1502-2250, 2021, vol. 21, no. 2, pp. 192-211.
Katal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Báza dát xpca - PUBLIKAČNÁ ČINNOSŤ Odkazy (5) - PUBLIKAČNÁ ČINNOSŤ 
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