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Importance and function of marketing analysis of competition as a support of managerial decision-making process within competing environment
Názov Importance and function of marketing analysis of competition as a support of managerial decision-making process within competing environment Aut.údaje Lucia Bartková, Mária Pomffyová Autor Bartková Lucia (Barlogová) 1983- UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad) Spoluautori Pomffyová Mária 1963- UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad) Zdroj.dok. Enterprise and competitive environment : 20th annual international conference, Brno, March 9-10, 2017 : conference proceedings. Pp. 48-57. - Brno : Mendel University, 2017 ; Enterprise and competitive environment international conference Báza dát xpca - PUBLIKAČNÁ ČINNOSŤ Katal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici 
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