Luxury brands in emerging markets

Luxury brands in emerging markets ; edited by Glyn Atwal, Douglas Bryson. -- 1st ed. -- Hampshire : Palgrave Macmillan, 2014. -- xvii; 214 s. : fotogr., obr. -- Bibliografické odkazy. Register. -- ISBN 978-1-137-33052-9 (viaz.)

1. rozvíjajúce sa trhy 2. luxusné značky 3. marketing 4. emerging markets 5. luxury brands

I. Atwal, Glyn
II. Bryson, Douglas

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