Počet záznamov: 1
The emotional attachment built through the attitudes and managerial approach to place marketing and branding: "A Golden City" of Kremnica, Slovakia
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$a 10.1108/S1871-317320150000010007 $2 DOI 100 $a 20131130d2013 m y slo 03 ba 101 0-
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$a The emotional attachment built through the attitudes and managerial approach to place marketing and branding: "A Golden City" of Kremnica, Slovakia $f Marica Mazurek 463 -1
$1 010 $a 978-989-8472-33-5 $1 200 1 $a Marketing places and spaces: shifting tourism flows $e 5th advances in tourism marketing conference, Vilamoura, Portugal, 2nd to 4th October 2013 $g ed. Antónia Correia ... [et al.] $v S. [1-11] $1 210 $a Vilamoura $c University of Algarve $d 2013 606 0-
$3 umb_un_auth*0207681 $a destination branding 606 0-
$3 umb_un_auth*0190146 $a marketing cestovného ruchu $X tourism marketing 606 0-
$3 umb_un_auth*0161982 $a riadenie značky $X brand management 606 $3 umb_un_auth*0207685 $a co-branding and partnerships 607 -1
$3 umb_un_auth*0042539 $a Kremnica 615 $n 338 $a Cestovný ruch 675 $a 338 700 -1
$3 umb_un_auth*0111022 $a Mazureková $b Marica $f 1959- $p UMBEF14 $9 100 $4 070 $T Inštitút ekonomických vied 801 $a SK $b BB301 $g AACR2 $9 unimarc sk T85 $x existuji fulltexy
Počet záznamov: 1