Market orientation of companies with the brand "značka kvality sk"

Budinská, Simona, Šályová, 1992-

Market orientation of companies with the brand "značka kvality sk" / Simona Šályová, Janka Táborecká-Petrovičová, Alena Kaščáková

In Innovations in science and education : CBU international conference proceedings 2017, Prague, March 22-24. -- Prague : Central Bohemia University, 2017. -- 1310 s.. -- ISBN ISBN 978-80-88042-07-5. -- Pp. 437-442