Environmental responsibility in marketing activities of companies

MUSOVÁ, Zdenka - MUSA, Hussam. Environmental responsibility in marketing activities of companies. In Innovation management, entrepreneurship and sustainability. medzinárodná konferencia. Innovation management, entrepreneurship and sustainability : proceedings of the 5th international conference, 25-26 May 2017, Prague. 1. vyd. - Praha : Oeconomica - Vysoká škola ekonomická, 2017. ISBN 978-80-245-2216-6, pp. 654-663.