Visitors´ motivation for attending traditional cultural events as the basis for market segmentation: evidence from Slovakia

MARÁKOVÁ, Vanda et al. Visitors´ motivation for attending traditional cultural events as the basis for market segmentation: evidence from Slovakia. In Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis. - Brno : Mendelova univerzita v Brně, 2018. ISSN 1211-8516, 2018, vol. 66, no. 2, pp. 543-551. Dostupné na: https://doi.org/10.11118/actaun201866020543.